Privacy Policy
Your privacy and the security of your medical information are our highest priorities.
1. Introduction
Welcome to VitalPath Rx ("Company", "we", "our", "us"). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice or our practices with regard to your personal information, please contact us at our support line.
This Privacy Policy describes how we collect, use, and protect the information you provide when you visit our website (vitalpathrx.com), use our mobile applications, or interact with our pharmacy services at any of our hub locations (New Jersey, Arizona, Texas, and Nevada).
2. Information We Collect
We collect personal information that you voluntarily provide to us when you register on the website, express an interest in obtaining information about us or our products and services, or when you contact us.
Personal and Contact Information
- Name, date of birth, and gender
- Mailing address, shipping address, and billing address
- Email address and phone number
- Account credentials (usernames and passwords)
Health and Medical Information (Protected Health Information - PHI)
As a pharmacy, we collect sensitive health data necessary to provide you with safe and effective care. This includes:
- Prescription history and current medications
- Medical history, conditions, and known allergies
- Physician and prescriber information
- Health insurance details, group numbers, and member IDs
Payment Information
We collect data necessary to process your payments if you make purchases, such as your payment instrument number (such as a credit card number), and the security code associated with your payment instrument. All payment data is stored and processed by our secure, PCI-compliant payment processors.
3. How We Use Your Information
We use personal information collected via our website and services for a variety of business and healthcare purposes described below:
- To provide pharmacy services: To process, fulfill, and ship your prescriptions safely and accurately.
- To facilitate account creation and logon process: To manage your patient portal and keep it secure.
- To communicate with you: To send you prescription reminders, shipping updates, and billing information.
- To coordinate care: To communicate with your prescribing physicians and health insurance providers regarding your treatments and coverage.
- To respond to user inquiries: To offer support and solve any potential issues you might have with the use of our services.
HIPAA Compliance Notice: Because we are a healthcare provider, much of the information we collect is considered Protected Health Information (PHI) under the Health Insurance Portability and Accountability Act (HIPAA). We adhere to strict federal and state regulations regarding the privacy and security of your PHI.
For a complete explanation of how your medical information may be used and disclosed under federal law, and how you can get access to this information, please request a copy of our comprehensive Notice of Privacy Practices.
6. Data Security
We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. This includes end-to-end encryption, secure socket layer (SSL) technology, and strict internal access controls.
However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure. You are responsible for keeping your patient portal password confidential.
8. Your Rights & Choices
Depending on your state of residence, you may have specific rights regarding your personal information. However, please note that PHI regulated by HIPAA is often exempt from state-level consumer privacy laws (such as the CCPA).
- Account Information: You may at any time review or change the information in your account by logging into your patient portal.
- Opting out of marketing: You can unsubscribe from our marketing email list at any time by clicking on the unsubscribe link in the emails that we send. (Note: You will still receive health-related and service-related emails necessary for your prescriptions).
- HIPAA Rights: Under HIPAA, you have the right to request a copy of your medical records, request corrections to your records, and request an accounting of disclosures.
9. Changes to This Policy
We may update this privacy notice from time to time. The updated version will be indicated by an updated "Last Updated" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification.
10. Contact Us
If you have questions or comments about this policy, or if you would like to exercise your privacy rights, please contact our Privacy Officer or our support team:
- Phone: +1 (734) 564-2110
- Email: privacy@vitalpathrx.com
- Mailing Address: Available upon request to the specific hub processing your prescriptions (Wood Ridge, NJ / Gilbert, AZ / Murphy, TX / Las Vegas, NV).
